Logic Controls, will Adopt the Bematech Name and Logo
Change Goes Into Effect January 1st, 2012
New Hyde Park, NY, December 30th, 2011 – Logic Controls, a Bematech company, will adopt the Bematech name and logo in the U.S. market as of January 1st 2012. The name and logo adoption is the result of a two year transition, as Bematech continues world-wide expansion.
In 2008, Logic Controls, a privately owned company became a subsidiary of a leading hardware manufacturer for the point of sale industry, Bematech. For two decades, the Brazilian based company has been a pioneer in producing solutions that redefine consumer experience at the point of sale. The company offers a broad portfolio of integrated solutions, equipment, management systems, services and training. The company produces point of sale equipment utilized by many small and midsized retailers. Bematech products are available through a world-wide distribution network that includes 415,000 businesses and partners in 37 countries.
As Bematech’s business continued to grow, the company began seeking opportunities to expand their market share in North America. Logic Controls had already established themselves a well-received reputation for their Point of Sale and Kitchen Display System hardware solutions in the early nineties. The Logic Controls acquisition enabled Bematech to expand their footprint and become a leader in both the Retail and the Hospitality industries.
The company will continue to operate in its current structure with its four distributors; BlueStar, ScanSource, Metropolitan Sales and Ingram Micro. The Independent Software Vendor program will remain the same along with the purchasing process and contacts for its customer base.
In order to maintain customer loyalty, Logic Controls took a gradual approach in the adoption of the Bematech logo. This transition should be perceived as an acknowledgement of the diversity and expansion of the Bematech market share. For more information, contact Bematech at 516.248.0400 x 1412.
About Bematech
Logic Controls was established in 1982 and is a leading US-based hardware provider of Kitchen Display Systems (KDS), All-in-One systems, retail hardened computers, and POS peripherals. By delivering high performance products with exceptional reliability, functional flexibility, and versatility, Logic Controls has built a solid industry reputation in retail and hospitality industries. For the past 28 years, Logic Controls single-source hardware solutions has advanced the operating process and enhanced the efficiency and effectiveness for over 5,600 businesses. Logic Controls is now a subsidiary of Bematech, a leader in technology for the retail and hospitality in Brazil. For two decades Bematech has been a pioneer in producing solutions that redefine consumer experience at the point-of-sale, enhancing retailers’ businesses. The Company offers a broad portfolio of integrated solutions ¡V equipment, management systems, services and, training ¡V specialized in small and midsized retailers through a wide distribution network that covers over 415,000 points of sale in 37 countries. The company operates four R&D excellence centers, with over 1,500 professionals in Brazil, China, Taiwan, USA, and Argentina. Visit www.bematech.com or call Bridget Farrington at 516.248.0400 ext. 1412 for additional information.